The Vida Well
Logo Suit and Visual Branding for The Vida Well, by Torie Borrelli Hall, Integrative Nutritionist and cookbook author based in San Diego, CA.
The Vida Well Logo is created with an assortment of healing organic elements, swoops and doodles, to create an intricate vibrant pattern to evoke a modern, folk vibe with a nod to the clients Mexican Heritage.
The Logo suite is a collection of alternatives to the primary logo. Palm Canyon Drive, of Hoodzpah Visual & Type Design Studio takes center stage as the logo typeface, with SS Nickson Four as a supporting font by Ephemera Fonts
Snapshot of The Vida Well Website
Custom spice labels for The Vida Well blends
Supporting graphics that all carry meaning throughout the brand. Whether it be elements of the ocean, herbs, peppers, they all carry the playful folk inspired color palette.
The Vida Well Mexican Keto Cookbook
Custom pattern including all the brand elements